Craft Jerky Startup Launches Crowdfunding Campaign on Kickstarter

PAXTON, Ill. – October 21, 2020 – Midwestern startup Craft Jerky Box has announced the launch of a crowdfunding campaign on the Kickstarter platform. 

After more than 20 years of making hand-crafted artisan jerky, the company began packaging boxes of craft jerky to sell online in early 2020. When the COVID-19 crisis hit the United States, and news spread about difficulties families all over the country were having obtaining food, Craft Jerky Box became a mission-driven organization with a dual purpose: Ship boxes of shelf-stable meat to customers nationwide, and donate their product to families in need. For every four boxes of craft jerky sold, the company donates a box to the Danville Rescue Mission in Danville, Ill.

 

“We had been on the lookout for some higher purpose,” says Allison Payne of Craft Jerky Box. “We felt the dots connect when COVID-19 left people unable to get to grocery stores, and underserved individuals were actually at risk of starving. We wanted to help feed the hungry. It’s pretty simple: the more boxes we sell, the more homeless people we can feed.”

Producing a variety of jerkies from turkey and grass-fed beef, Craft Jerky Box uses traditional methods, slow-marinating the meat for at least 24 hours, before hand-packing it into a smokehouse. While more efficient methods are available, including injecting flavors into frozen meats, the team behind Craft Jerky Box refuses to cut corners that could compromise the flavor and tenderness of their hand-crafted product.

Craft Jerky Boxes come in three different sizes: personal, sharing, and family size. Customers can choose a single box or a year-long subscription, delivered quarterly.

“We’re confident our customers will want to take part in something bigger than themselves, and in a relatively painless way,” says Payne. “I mean, artisan jerky is being delivered to your door and that’s feeding homeless people. How much easier could it get?”

For more information, please visit the Craft Jerky Box page on Kickstarter.