Launches “Manifest Grants Program” for US Small Businesses to Gain Momentum and Maintain a Competitive Advantage Launches "Manifest Grants Program" for US Small Businesses to Gain Momentum and Maintain a Competitive Advantage
Company’s second annual grants program to commit a total of US $750,000 to support American small and medium-sized businesses

New York, New York – September 13, 2022 –, one of the world’s largest B2B ecommerce marketplaces and a business unit of Alibaba Group (NYSE: BABA), announced the launch of its second annual small business grants program, the “Manifest” Grants Program, to celebrate the innovativeness of US small and medium-sized businesses (SMBs) and enhance the competitive edge of their products.

Established in partnership with Hello Alice, a free resource helping over one million small businesses launch and grow, the Manifest Grants Program aims to enable new entrepreneurs to succeed in today’s digital age through ecommerce channels. In 2021, 50 small businesses were selected from a pool of more than 12,000 applicants to receive a US $10,000 grant. Almost 80% of these recipients were persons of color, and 78% of the winning businesses were founded by women.

This year, will once again partner with Hello Alice to host and manage the application process. has also decided to increase this year’s pool of grants awards by 50% in a continued effort to address the pain points small businesses face when scaling and funding their operations. 50 American small businesses will receive US $10,000 in cash and US $5,000 for logistics support when sourcing on

Additional partners include crowdfunding platform Indiegogo, Amazon product research tool AMZScout, and Black Entrepreneurs Day, created by FUBU Founder Daymond John. Together, these partners will offer Manifest Grants Program applicants and recipients a wide range of resources to support the growth of their businesses. These benefits include a one-on-one mentorship session with Daymond John for one lucky recipient, and the opportunity for all 50 recipients to participate in a one-on-one crowdfunding campaign consultation with Indiegogo.

The Manifest Grants Program reinforces the company’s commitment to supporting American SMBs as they continue to face increased challenges in an uncertain economic environment.

“We believe there are three ways to help SMBs stay competitive: reducing costs, simplifying the sourcing process, and building brand equity. That’s why we designed this year’s Manifest Grants Program to highlight the creativity of small business owners and provide the tools for them to strengthen the competitiveness of their products. We are proud to offer not only increased cash grants, but also unique opportunities for our grants recipients to access more capital and join’s thriving community of small business owners,” stated Stephen Kuo, President of North America.

In addition, has signed on as a featured partner for Black Entrepreneurs Day, a live broadcast event created and curated by Daymond John. “We are excited to have on board as a partner for Black Entrepreneurs Day 2022,” says John. “The show will air live from Harlem’s world-famous Apollo Theater, and together, we will work to empower and educate even more founders from underrepresented groups.”

Further details, including the panel of judges, will be announced at a later date. For more information about the 2022 Manifest Grants Program, please visit The launch of the second-year grants program coincides with’s biggest sales event of the year, Super September. With promotions from global suppliers across all industries during the entire month, Super September gives new digital entrepreneurs the opportunity to take advantage of’s new products and services that provide added efficiency to support their businesses. 


The first business unit of Alibaba Group, is the leading platform for global B2B ecommerce that makes it easy to do business anywhere. Launched in 1999, provides services which cover all aspects of commerce, serving millions of small-and-medium-sized businesses from over 200 countries and regions around the world.

About Super September’s biggest annual sales event, Super September, is now live. New features for this year include a suite of digital sourcing tools such as virtual reality and live streaming to showcase products and manufacturers. With Trade Assurance, On-Time Delivery, and other guarantees to ensure a smooth procurement process, Super September allows US SMBs to source anytime and from anywhere, reducing costs and increasing competitive edge.

This year’s event also includes the following:

●     Access to 10 million ready-to-ship products with guaranteed on-time delivery 

●     3 million products at their lowest price points in the past 90 days

●     Search by uploading a picture to discover trending products and available suppliers

●     Direct access to 30,000 suppliers offering highly-customizable products

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