D.I.M.E.S. “Empowerment Pact” to Increase Diversity in TV, Film, Music, Entertainment, Media and Sports

D.I.M.E.S. (Diversity In Media, Entertainment, Sport) and RX France (formerly Reed MIDEM) today announced a new DEI initiative, The collaboration between D.I.M.E.S. and RX France is set to ensure a level playing field for diverse talent within the broadcast media industry. 

The D.I.M.E.S. x RX Empowerment Pact is to support aspiring broadcast media talent and content creators from historically underrepresented communities through career opportunities and connections with companies and industry leaders through diverse initiatives at MIPCOM, CANNES and Beyond.

This collaboration with RX France is in line with the D.I.M.E.S. “Empowerment Pact.” ideals which aims to continue to collaborate with leading global marketplaces, business leaders and corporate entities in the TV, Film, Music, Media, Entertainment and Sports industry to map out socio-economic opportunities within the industries to talented individuals and businesses who fall under the BIPOC (Black, Indigenous, and people of color), LGBTQ+, Women, Non-binary and persons living with disability + other underserved and underrepresented groups.

“Our partnership with RX France on this initiative to bring aspiring Broadcast media talent and content creators from historically excluded communities into the industry and to market further confirms our collective commitment to the positive advancement of Diversity, Equity, and Inclusion for all people in our industry,” says Ray Depatti, international Head of Diversity, Equity, and Inclusion at D.I.M.E.S.

Sequel to this announcement, RX France also officially announced that the global call for entries has opened for the 6th MIPCOM CANNES Diversify TV Awards.

The MIPCOM CANNES Diversify TV Awards is the industry’s only global awards that celebrates, champions, and promotes diversity and inclusion through exemplary representation in television series and entertainment programmes globally. The awards ceremony will again be staged live in Cannes, France as part of a supersized edition of MIPCOM CANNES – the 38th International Co-Production & Entertainment Content Market from 17th to 20th October, 2022.

The awards are organised by MIPCOM in collaboration with founding partner DiversifyTV, and in association with founding Presenting Partner A+E Networks, as well as returning Awards Partners Telefilm Canada, All3Media International and D.I.M.E.S., among other sponsors and supporting partner companies and organisations. This year also sees Netflix taking part as in the awards as a Presenting Partner.

This partnership also aligns perfectly with D.I.M.E.S. objective which is to partner with 1000 companies by 2030 in pursuit of equality in accordance with the requirements of the United Nation’s Sustainable Development Goals (SDG 10) which seeks to ensure that inequalities that manifest in the forms of racism and all types of discrimination are eradicated while promoting inclusivity that allows for the growth of all individuals throughout the industry and in the workplace.

The partnership with RX France is the first of many in the commitment to D.I.M.E.S. goals of eradicating inequality in the TV, Film, Music, Media, Entertainment and Sports industry. D.I.M.E.S. particularly aligns its current programs and initiatives towards SDG 4 (Quality Education), SDG 8 (Decent work and Economic Growth) and SDG 10 (Reduced inequalities). This is evident in the D.I.M.E.S. CSR 2.0, Empowerment Pact, D.I.M.E.S. Pledge, D.I.M.E.S. Connect, D.I.M.E.S. Master-class, and the D.I.M.E.S. TOP100 Awards. 

More on D.I.M.E.S.

D.I.M.E.S. (Diversity In Media, Entertainment, Sport) is a corporate liaison program

designed and created by The P.A.S.C.A.L. Foundation (Play A Song Change A Life) to create a mutual synergy between media, sports and entertainment companies/organizations along with industry talent identifying as BIPOC (Black, Indigenous, and people of color), LGBTQ+, Women, Non-binary and persons living with disability + other underserved and underrepresented groups.

D.I.M.E.S. was founded to guide and educate media, sports, and entertainment companies, organisations, entrepreneurs and industry workers on how to connect, understand, and collaborate with each other. Our goal is to create change towards a truly progressive, inclusive and diverse work environments, building bridges and making career growth in our industries a reality for diverse talent from historically underrepresented communities.  

RX France

RX France is in the business of building businesses for individuals, communities, and organisations. RX harness and elevate the power of face-to-face events by combining data and digital products to create magical experiences and continual connections. RX enables customers to learn about markets, source products and complete transactions at over 400 events in 22 countries across 43 industry sectors.

For more information about MIPCOM, The Diversify TV Awards and how companies, aspiring broadcast media talent, and content creators from historically underrepresented and excluded communities, such as BIPOC, LGBTQ+  and disability communities, can get involved and benefit from the D.I.M.E.S. x RX Global “Empowerment Pact”, we invite you to visit https://www.wearedimes.org or email [email protected]

Media Contact
Company Name: D.I.M.E.S
Contact Person: Alida Magielse
Email: Send Email
Country: Netherlands
Website: https://www.wearedimes.org/