Startup Focuses on Empowering Nonprofits with Data Analytics

In today’s hyper-competitive environment, non-profits need to adopt more data-driven approaches to fundraising, build better experiences for supporters, and target the right donors. Data can help non-profits make better decisions, increase fundraising revenue, increase how efficiently their organizations run, and guide their strategy. But it all starts with the right software and database. 

Micharity is leading the way with the use of non-profit and donor-oriented metrics. With Micharity’s solution, non-profits will be able to identify, track, and leverage the right metrics to help shape their fundraising strategy.

The platform is evolving, powerful yet simple enough for non-techies to master. It includes 11 fundraising tools to help non-profits generate revenue, automate fundraising activities, and measure all data points out of the box. Non-profits will be able to maximize the potential of their database with Micharity’s dynamic CRM solution, with built-in enterprise-level automation so that a single person can now conquer tasks normally reserved for an entire department. 

These have been tools of the trade for large, heavily-funded non-profits for years while small and mid-sized non-profits got by with a donate button and spreadsheets. Micharity is leveling the playing field for small and mid-sized non-profits to provide secure donation processing, data visualization, and workflow automation at pricing previously unimaginable.

“We are very happy with our accomplishments and the traction we’ve had so far, and we are excited about the future of Micharity. We’ve exceeded our expectations in terms of the number of new customers subscribed to our services, the volume of donation revenue collected, and year-over-year operational efficiencies gained by our clients,” said Rob Nour, CEO of Micharity.

The start-up secured funding from Brown Capital and Ontario Centres of Excellence and recently expanded their services across the United States with an office in Los Angeles. 

More information can be found at

Media Contact
Company Name: Micharity
Contact Person: Alex Garland
Email: Send Email
Phone: 1-800-857-3102
Address:Toronto Office: 260 queen Street West
City: Toronto
State: Ontario M5V 1Z8
Country: Canada