Chris Raven of Oro, Inc. Discusses Increasing Importance of B2B eCommerce in Manufacturing Matters Publication

Chris Raven of Oro, Inc. Discusses Increasing Importance of B2B eCommerce in Manufacturing Matters Publication

Chris Raven, UK Channel manager for Oro, Inc. recently discussed why B2B eCommerce is a requirement for efficient manufacturing. Read the entire article in Manufacturing Matters here

Raven explained only with open-source, cloud-based technology can a lower total cost of ownership and a shorter time to market be assured; it allows for scalability, flexibility, and personalized experiences meeting and exceeding contemporary B2B customers’ demands. 

According to Raven, “Manufacturers are now required to optimize for both buyers and sellers, specifically accessible on any device. This requires that CRM and B2B eCommerce establish a single solution that sells products online and manages business operations. Manufacturers insist on a shorter time to market which mandates getting an online store live rapidly and generating online sales immediately. This is only achieved with a powerful workflow engine which can digitize all seller and buyer-related business processes.”  

Manufacturing Matters Magazine provides insight and expert commentary across a range of topics, from logistics to marketing, finance to innovation, and leadership to manufacturing. 

About Oro, Inc.:

The Oro team remotely delivers innovative solutions for dynamic companies embarking on a digital transformation and is the software company behind OroCommerce, OroCRM, and OroPlatform.

Oro, Inc. was launched in 2012 by former Magento co-founders Yoav Kutner, Chief Executive Officer; Dima Soroka, Chief Technology Officer; and Roy Rubin, director of Oro’s advisory board (and former CEO of Magento). The senior management team also includes Motti Danino, Chief Operations Officer; Michael Bessolov, VP of Engineering; and Andrew Gerasimov, VP of Client Services.

OroCommerce is the first and only open-source B2B eCommerce platform built from the ground up for mid-market and large commerce businesses. This integrated technology solution provides a diverse range of B2B features and capabilities, such as personalization, localization, built-in multi-channel CRM, powerful workflows, and a pricing engine. The groundbreaking flexibility coupled with a robust set of B2B features available out of the box, ensures the OroCommerce B2B platform is specifically designed for manufacturers, distributors, wholesalers, and multi-channel brands.

The OroCommerce value proposition is explained in this short video. OroCommerce was recognized as a strong player in the eCommerce vendors’ market by all major analyst firms including IDC, Gartner, and Frost & Sullivan.

Follow Oro, Inc. on LinkedIn

Media Contact
Company Name: Oro, Inc.
Contact Person: Anna Korolekh, Marketing Director
Email: Send Email
Phone: (323) 591-1514 or +3 805 0198 22 01
Address:8072 Melrose Ave.
City: Los Angeles
State: CA
Country: United States
Website: https://oroinc.com/b2b-ecommerce/


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