ANTI: First beverage designed to reduce the aftereffects of alcohol debuts on Kickstarter

ANTI is an innovative beverage that works to counter the negative effects of alcohol so you can wake up feeling better after a night of drinking. 

“Have a great night… and a good morning” is the assurance and relief that ANTI ELIXIR LLC aims to deliver to a suffering world, and consumers are thrilled at the prospect of no longer having to dread the next morning after a night out drinking.  The Miami-based startup has recently launched “ANTI”, the original Elixir Tonic, a new class of beverages specially designed to reduce the aftereffects that alcohol has on the body.  Aptly named due to its ability to counter the nasty aftereffects of alcohol, the exciting new carbonated beverage helps users wake up feeling good, even if they have slightly overindulged the night before.

“Like billions of others, we too have experienced intense suffering the morning after an evening of drinking.  So we created ANTI in an effort to help reduce those painful aftereffects of alcohol,” said Ethan Boivie, who co-founded ANTI ELIXIR LLC with Eun Suk “Jason” Hong and Hayat Buseiri.  “When you’re laid up in bed the next morning, you’re not productive: not at the gym or at work, not spending time with friends and family.  In essence, you’re losing time: that one thing you can’t get back.  And the problem doesn’t stop there: a surprising number of people report showing up for work hungover or calling in sick, so a solution is beneficial both to individuals, and to the economy as a whole.”

What makes ANTI different?  Other products on the market all introduce an additional problem to the consumer: remembering to take a pill or powder before drinking, finding an open pharmacy after drinking, remembering to drink an unpleasant tasting shot before going to sleep, etc.  What sets ANTI apart is that it is a delicious beverage that can be enjoyed on its own or mixed with alcohol to make unique, premium, cocktails.  So ANTI is not only the most convenient solution (available whenever you need it), but it is the only one that is actually part of the enjoyable drinking experience.

The Unique Selling Proposition of ANTI continues in its proprietary blend of ingredients, which helps counter not just one, but multiple effects that alcohol has on the body.  Here’s how:

Ginger – Drinking can lead to feeling queasy.  Ginger in ANTI can help reduce the feelings of nausea.

Electrolytes – Alcohol depletes sugars and salts, which can lead to dehydration and headaches.  Drinking ANTI can help to replace those lost elements. 

Vitamins – Alcohol rapidly depletes certain vitamins, which can lead to imbalances and body aches.  ANTI contains those important vitamins that the body needs, and can help maintain a healthier balance. 

“We plan to begin mass production and distribution of ANTI in the wake of our Kickstarter campaign. Your generous support will help us introduce ANTI to the world, and help us in our goal to make the world just a little bit better.”

Backers to the campaign will be rewarded with discounts, special access to offers and events, and other ANTI-related promotions. To learn more or show your support for the campaign, please visit their Kickstarter campaign here: [LINK].

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City: Miami
State: Florida
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