Invest Buffalo Niagara Partners with Williams Media for Website Design and Economic Growth

Invest Buffalo Niagara Partners with Williams Media for Website Design and Economic Growth
We are thrilled with the results of our partnership with Williams Media.
Williams Media partnered with Invest Buffalo Niagara (InBN) to redesign their website, enhancing its user experience and content strategy to attract business owners and site selectors. The new site highlights Buffalo Niagara’s strengths, aiming to foster economic growth. Managed by Williams Media’s sister company, Hueston, the site now effectively showcases the region as an ideal place for business expansion. Learn more at and

Buffalo, NY – Williams Media, a premier provider of website design and development, SEO, digital marketing, branding, and creative services, today announced the strategic partnership with Invest Buffalo Niagara (InBN), a non-profit organization committed to fostering economic growth in the Buffalo, NY area.

InBN engaged Williams Media’s expertise to redesign and develop their website, aiming to attract and engage site selectors and business owners, better positioning the Greater Buffalo Niagara region as an ideal place for company expansion and growth. Williams Media, with offices in Buffalo and Charlotte, delivered comprehensive solutions, including:

  • A Revamped Content Strategy: Williams Media crafted a tailored content plan that addresses InBN’s key personas, equipping them with essential information and resources for making informed decisions about expanding their businesses in Buffalo.

  • Stunning New UI/UX Design: Williams Media redesigned InBN’s website to enhance user experience, creating a visually appealing and easy-to-navigate platform that highlights the region’s strengths.

  • Precision-Crafted Development Architecture: Williams Media translated the new UI/UX design into high-quality code, bringing the new site to life and effectively communicating InBN’s value proposition, showcasing the benefits of investing in Buffalo.

  • On-going Management: Via Williams Media’s sister company, Hueston. A full-service website hosting, management, and support service who currently services dozens of other Economic Development Organizations around the country. 

“We are thrilled with the results of our partnership with Williams Media,” said Sarah Larson, Brand & Creative Director, Invest Buffalo Niagara. “The refreshed website provides a front door for those considering expanding or relocating their business to Buffalo Niagara, and the modern look and feel perfectly illustrates the innovative spirit of our local economy.”

It’s not uncommon for InBN to be ahead of the curve, but with their new website, they are now in an even better position to continue their mission of promoting economic growth in the Buffalo Niagara region. 

“Growing up here and seeing the amazing resurgence in Buffalo made being a part of this project very special for my team and I,” said CEO and Founder of Williams Media, Michael Williams. “Working with Tom, Sarah and the InBN team on this project was so refreshing – their passion for Buffalo is contagious and the work they are doing is incredible!”

The new website will serve as a valuable resource to position the region as an ideal place for business expansion, growth and success. 

About Williams Media

Williams Media is an intelligent creative and marketing agency that develops modern solutions for growing organizations. With offices in Buffalo, NY and Charlotte, NC they help businesses of all sizes win on the web. Providing website design and development, SEO, digital marketing, and creative services.

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About Invest Buffalo Niagara

Invest Buffalo Niagara is the area’s leading private sector economic development and business attraction organization, focused on research, marketing, and business development outreach. With exceptional community connectivity, Invest Buffalo Niagara’s staff provides comprehensive services and project management for companies looking to expand or relocate. From research all the way through ribbon-cutting, Invest Buffalo Niagara is the primary point of contact for economic development in the eight-county Buffalo Niagara region. 

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Media Contact
Company Name: Williams Media
Contact Person: Amy Adams
Email: Send Email
Phone: 716-796-6977
Address:1001 East Delavan Avenue
City: Buffalo
State: New York
Country: United States